This market report is abased on Rihanna, it s about her as a product and the products and services she lenders. Her music has captivated many, and the future of her career depends on many factors.
The promotion of her personality and her music is important. It is for this reason that the paper recommended the use of different media to advertise, the creation of a defined distribution chain, the use of digital advertising and the use of a public relations consultant. The paper also makes recommendations on the market objectives, the profit margins, the increased sales, the image of the product, product development and the customer base. The recommendations were made based on distribution, pricing, promotion, product and marketing.
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